Category: Emotion Intelligence

Understanding Peak-End Theory: How You Can Increase Brand Loyalty

by Emily Anderson

How to Enhance the Value of Customer Satisfaction Ratings Using Martec Emotion Score

by Chuck Bean

Webinar: Monetizing the Customer’s Emotional Journey

by The Martec Group

For Nonprofits, Emotional Storytelling Drives Giving

by Allison Reck

The Emotional Customer Experience – New Blog Post on GreenBook

by Allison Reck

Using Plutchik’s Wheel of Emotions in Market Research

by Allison Reck