The Martec Group is well represented at the CES Conference in Las Vegas this week by Keith Miller, Emily Bielak, and Jason Alessi. With their primary focus on the trends and outlook of the automotive industry, they have gained valuable insights on day one from listening to discussion panels related to the innovation and trends in electric vehicles, mobility, smart cities, and autonomy.

Discussion panels consisted of individuals in key leadership roles across the entire transportation “ecosystem” – real estate developers, government officials, automotive companies, technology companies, aviation companies, and many more.

“What needs to happen for mobility to take the next step – to go from a crawl to a walk in its evolution?” This was one of the key questions panel participants tried to answer. However, it is important to understand what mobility really encompasses. It isn’t just about vehicles anymore; it’s about surface and aerial transportation of people, freight, and information. It’s about real estate developers working with elected officials who are simultaneously working with rail, automotive or technology companies. These complexities have added many layers to the existing ecosystem.

That said, in order to take the next step in the market’s evolution, it is imperative for these entities to stop operating in their own silos and instead work towards seamless integration. There are consistently remarkable test pilots being done, but these continue to be isolated cases affecting a single industry with only its perspective in mind.

As panel participant Chad Sparks, Director of Business Innovation at Bell, stated, “You can only test things so much without having a meaningful impact. No one guy, flying one drone, for one use-case anymore. Mobility has enabled operational evolution, but now there needs to be operational relevance and practicality.” There must be more integration in order to benefit from complimentary entities and markets.

Further, there need to be more environments for these new technologies (e.g., autonomous vehicles and unmanned aerial vehicles) to be tested and simulated thousands of times to prove safety and consistency for economic value when scaling.

One example is the AllianceTexas multimodal development center which was created to be a center of innovation for the future of mobility. Elected officials will only give regulatory approval if the technology is safe, trusted, and there is a large enough consumer acceptance.

Thus, no longer is the mobility segment comprised of partnerships between two companies (i.e., an automotive and technology company). Now there are many layers that need integration, providing an opportunity to benefit from complimentary services. Once achieved, this integration will foster a better environment to produce the safest and highest quality products.

Below, you’ll find some pictures from the show.

Automotive - CES2020 - Instrument display panl on M-Byte vehicle from Chinese EV producer Byton coming 2021
An instrument panel (digital display) on Chinese EV producer Byton’s new vehicle, the M-Byte, due out next year., This curved glass display is the future of vehicle display panels.
Automotive - CES2020 - Mercedes new EV Concept car
A glimpse at Mercedes’ newest EV concept car.
CES2020 Autonomous big drone helicopter joint development concept from Hyundai and Uber
This autonomous big drone helicopter is a joint development concept from Hyundai and Uber.

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